90% of the business owners we talk to tell me they have a fair idea about what they should be doing or want to do but are just not sure how either because they have been burned by other so called marketing experts in the past or they lack the skills or spare time to get things done. You only have to look around at other businesses to see there’s a lot that can be done right now. Facebook advertising, Google Pay Per Click, LinkedIn, Twitter, blog writing and the list goes on but there’s more to just putting an ad up and hoping the inquiry comes in.
The reason most business owners struggle with inconsistent marketing results in their business is as a result of ONE thing….
They don’t have a solid MARKETING STRATEGY AND SYSTEM in place…
The success of your strategy relies heavily on a solid system to support the entire process. A marketing system is the most important system any business can have, it’s the one that makes you money, yet if done poorly it can cost you dearly.
A marketing system is a way to leverage your business, to go from a one drip at a time approach to a consistent flow of leads coming into your business and conversions all guided and directed by a system that runs completely or partially on autopilot.
When it Comes to Marketing The Key Questions You Should Be Asking Are…
How Do You:
Design & Develop a Clear Marketing and Sales Strategy
They say if you fail to plan, you plan to fail, so the first place we start is your sales and marketing strategies. We work with you to design and develop your marketing strategy and your sales strategy
Before beginning any form of marketing it’s best to know what you’re trying to accomplish, and have a crystal-clear plan for how you’re going to achieve your desired outcomes. In your marketing & sales strategy session we will review your situation and design and help you develop lead and sales generation system that drives revenues and profits to your business and not just statistics and numbers that equate to nothing.
They say the fortune is in the follow through.In marketing the fortune starts with the database. Every visitor to your website will stay as long as 30 seconds and then move on. It is therefore important to create a website that is appealing to your ideal client, with an offer that attracts and motivates the visitor to give you their contact information in return for something of high value, raising their hands as a potential customer and giving you the opportunity to start the sales conversation.
Create & Deliver Content That Converts
Gone are the days where you can expect your prospects to hand over their details in exchange for a simple monthly newsletter. With such a time poor marketplace, it’s essential you create and deliver valuable content that solves your prospects frustrations, challenges and concerns. We will steer you in the right direction to ensure you stay on track and follow through on your promise so that not only a prospect lands on your website, your prospects can’t wait to come back for more.
It has been identified that most people will say No 9 – 12 times before they say yes. yet most sales people give up on their prospect after the 2nd follow up. It’s no wonder businesses are failing more than succeeding. Effective lead nurturing is the key and the secret to generating highly qualified sales leads who are ready, willing and able to do business with you. We will support you in developing your lead nurturing strategies starting with basics of email autoresponder campaigns and moving into more advanced nurturing strategies that include audio and video content, and other content that will continue to build engagement and lead your prospect into a converted customer.
Convert More Sales
Our aim is to teach you how to convert more sales through a range of conversion strategies and tactics. Our team here at Vision Alliance are Sales Conversion Funnel Experts and regardless of whether you close sales online or offline we will show you what steps to take, in what order to take them and at what time so you can convert more sales seamlessly and effortlessly..